Friendly Shoe Shop
Friendly Shoe Shop
4.5
8:30 AM - 9:00 PM
Monday
8:30 AM - 9:00 PM
Tuesday
8:30 AM - 9:00 PM
Wednesday
8:30 AM - 9:00 PM
Thursday
8:30 AM - 9:00 PM
Friday
8:30 AM - 9:00 PM
Saturday
8:30 AM - 9:00 PM
Sunday
8:30 AM - 9:00 PM
About
Make the shoes you ever dreamed of. Leather boots, sport shoes... everything is possible. Free internet for customers. Delivery in your hotel in 12h. Visit us ! No like = no pay!
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See what travelers are saying
- AVS City GirlLondon, United Kingdom17 contributionsLove my shoes, pity I didn't make a second pair.Excellent service. I have rather flat feet, so find it tough to get loafers or semi flats as most shoes don't allow enough space to put in my orthotic supports. Thought I'd try this shop, since the reviews seemed to be good. I was not disappointed. I chose the design I wanted. The lady measured my feet (and took my orthotics too - Should have bought a spare with me). By the next morning my shoes were ready. I had to get them adjusted after the first try, but honestly I was very impressed how quickly the adjustment was done and how well the shoes turned out. - Obviously they can't make the orthotics for you, but now I have a lovely pair that allows me space to put them in!Visited April 2023Written April 30, 2023
- PeteInvercargill, New Zealand3 contributionsMagicalJust blown away! It's quite a magical experience to go in, get measured up, choose styles, leathers, colours etc and then have a beautiful pair of shoes appear a day later! Exceptional service and attention to detail. I will be ordering more online (it's awesome, they keep your measurements so you can order more shoes in the future) and they provide a warranty!! Woo!!Visited August 2023Traveled as a coupleWritten August 3, 2023
- Luke I1 contributionWonderful Bespoke footwear in Hoi AnHONG was very friendly, helpful and was able to accomodate our limited time in Hoi An. The leather quality on my brow Oxford shoes was great and HONG was able to mimic a design I was after with great attention to detail. The few alterations I requested were completed within the hour. I had a great experience at Friendly shoe shop and I will recommend it to friends and family coming to Hoi An.Visited September 2023Traveled as a coupleWritten September 20, 2023
- Kristen P4 contributionsBest Shoe Shop in Hoi AnAnother satisfied customer from Friendly! I have very large feet for a woman - almost size 12 US (43 in EU), and finding shoes that fit properly is nearly impossible. The reviews that we read for Friendly were glowing, and I'm here to tell you that they are well-deserved. After my initial measurements and design session, I went back three times for fittings. Make sure you allow enough time for this process! I bought three pairs, and none of the three fit perfectly the first time - all had to be widened, and some other changes were needed. The ladies are very friendly (!), patient, and helpful with ample swatches, styles, and ipads. They know their shop is the best in town, so negotiating on price isn't happening. It helped me to have some style ideas in mind ahead of time. I wanted some black, ankle high boots, and flat strappy sandals. I then got another pair that caught my eye, because they looked awesome. Enjoy Hoi An, and see the ladies at Friendly as soon as you arrive! You'll be glad you did.Visited September 2023Traveled with familyWritten October 6, 2023
- Brent0813Gainesville, Florida20 contributions#1 Shoe and Bag Shop in the area!If you're looking for top notch service and a guarantee for your purchase this is the place to go! This shop pays attention to details. I got a custom leather backpack made and it was exactly what I was looking for. It actually exceeded my expectations. I will be ordering more!Visited December 2023Traveled on businessWritten November 30, 2023
- Maha KSingapore, Singapore31 contributionsPetite feet rejoice!Petite feet rejoice! I’ve bought about 15 pairs of customised shoes from the Friendly Shoe Shop, over the past few years and have always left happy as a chipmunk. The staff, as the name of the store suggests, have been incredibly friendly and focused on long term client relationship building (a testament to this is that I was refunded the cost of a pair of wedges when, after a few attempts, they did not fit). I would highly recommend the Friendly Shoe Shop for all those who love shoes.Visited January 2024Traveled soloWritten February 1, 2024
- davey099London, United Kingdom138 contributionsFriendly first class shopThe wife wanted a new pair of boots, after looking a lots of shops offering boots, we decided on the friendly shoe shop, (good reviews all over internet) and great range of styles. We met the owner in the shop, lovely helpful lady who was watching the staff deal with the wife. After different fittings the wife was extremly happy with the boots, very comfortable and perfect fitting, after wearing thru the UK winter is more than pleased with her purchase. I also bought a weekend leather bag, with a few modification, the work was completed really quick and more than pleased with the bag, got stopped a few times for people to inquire as to where I got the bag. Very good quality. Overall a great experience and very helpful staff and owner, will buy again more shoes and bags next time in Hoi An.Hi, Davey! Thank you very much for your friendly review ! What a pleasure to see you and your wife happy about your new shoes and about your experience of made-to-measure in our shop. We hope that you will think about Vietnam every time you will wear them. Feel free to contact us if you have any question. It was a pleasure for us to help you create shoes and more stuffs Thanks for choosing Friendly Shop ! Thông ( owner of Friendly Shop)Written March 17, 2024This response is the subjective opinion of the management representative and not of Tripadvisor LLC.Visited November 2023Traveled with familyWritten February 15, 2024
- LM Berkeley6 contributionsGreat job copying my shoes.I had read the reviews and decided to bring an old pair of beloved shoes to the Friendly shoe shop. They did a beautiful job copying them. The shoes are guaranteed for a year so I look forward to being able to wear my old shoes that are new again. They really look exactly the same.Hi,Customer! Thank you very much for your friendly review ! What a pleasure to see you happy about your experience in our shop. We hope that you will think about Hoi An every time you will wear your shoes. Thanks for choosing us. Have a nice day ! Thông ( owner of Friendly Shop)Written March 17, 2024This response is the subjective opinion of the management representative and not of Tripadvisor LLC.Visited March 2024Traveled with friendsWritten March 5, 2024
These reviews are the subjective opinion of Tripadvisor members and not of TripAdvisor LLC. Tripadvisor performs checks on reviews.
Contribute
Most Recent: Reviews ordered by most recent publish date in descending order.
Detailed Reviews: Reviews ordered by recency and descriptiveness of user-identified themes such as wait time, length of visit, general tips, and location information.
Popular mentions
4.5
1,464 reviews
Excellent
1,205
Very good
174
Average
46
Poor
18
Terrible
21
Matthew L
Bath, UK17 contributions
Jan 2020 • Couples
The first thing I noticed was how the staff weren’t really pushy like most of the other stores in Hoi An. When I did decide I wanted to order something, they were really attentive and told me to sit down, relax and take my time to choose the materials etc. Once measured, they take a deposit and ask you to come back the next day to see if fit ok. Mine were a little tight so they asked me to come back the next day once they have adjusted them. When I returned they fitted perfectly so I paid the remaining balance. Here I was informed you also receive a 6 month warranty which I hadn’t expected. Loved the shoes and was really impressed with the service so highly recommend buying your shoes here 👍🏼
Written January 7, 2020
This review is the subjective opinion of a Tripadvisor member and not of Tripadvisor LLC. Tripadvisor performs checks on reviews as part of our industry-leading trust & safety standards. Read our transparency report to learn more.
Hi Matthew,
Thank you very much for your review !
We know that it's very important to take the time to make shoes and bags and not feel rushed. It's a unique experience that every customer need to enjoy.
As you said, it can happens that we need to fix little things but we try our best to fix in few hours, and do it with pleasure.
We hope that you will think about us every time you will wear your shoes and we hope to see you again if you come back to Hoi An one day.
Thanks for choosing us !
Written January 12, 2020
This response is the subjective opinion of the management representative and not of Tripadvisor LLC.
Nick B
Cheshire, UK5 contributions
Feb 2021 • Couples
Having had boots made whilst in Vietnam a couple of years ago, I contacted Friendly Shoe Shop to enquire if it was possible to have some boots made and shipped to the U.K.
Thong was FANTASTIC, l sent a photo of the boot I wanted created and was sent photos of leather samples to choose from with advice on which would work best. Then I was sent a video on how to take the measurements.
When I made my choice and sent the measurements, Thong had me confirm everything before the boots were started.
I paid a deposit via PayPal, simple. When the boots were ready, a week or so later, Thong sent photos of the boots, I forwarded the postage and they arrived 25 days later.
They were perfect, size was exact and every detail replicated, amazing that all that was done via email. Absolutely astounding service, would recommend highly to anybody and I'll definitely be using Friendly Shoe Shop again, as soon as restrictions are lifted and I wouldn't hesitate to do it by email again either.
Many many thanks to you all, fabulous service and communication from start to finish.
Thong was FANTASTIC, l sent a photo of the boot I wanted created and was sent photos of leather samples to choose from with advice on which would work best. Then I was sent a video on how to take the measurements.
When I made my choice and sent the measurements, Thong had me confirm everything before the boots were started.
I paid a deposit via PayPal, simple. When the boots were ready, a week or so later, Thong sent photos of the boots, I forwarded the postage and they arrived 25 days later.
They were perfect, size was exact and every detail replicated, amazing that all that was done via email. Absolutely astounding service, would recommend highly to anybody and I'll definitely be using Friendly Shoe Shop again, as soon as restrictions are lifted and I wouldn't hesitate to do it by email again either.
Many many thanks to you all, fabulous service and communication from start to finish.
Written February 2, 2021
This review is the subjective opinion of a Tripadvisor member and not of Tripadvisor LLC. Tripadvisor performs checks on reviews as part of our industry-leading trust & safety standards. Read our transparency report to learn more.
JohnPaul W
1 contribution
Nov 2021
My friend reccomended this shop to me a couple years back and they have made multiple leather bags for me that have turned out perfect. I have used my laptop/work bag almost everyday for 3 years now and it stills looks incredible.
Thông is always responsive (via WhatsApp) and pays attention to every detail. They are also fairly priced and ship to the United States for a reasonable fee.
I highly reccomend working with them! They're a pleasure.
Thông is always responsive (via WhatsApp) and pays attention to every detail. They are also fairly priced and ship to the United States for a reasonable fee.
I highly reccomend working with them! They're a pleasure.
Written November 1, 2021
This review is the subjective opinion of a Tripadvisor member and not of Tripadvisor LLC. Tripadvisor performs checks on reviews as part of our industry-leading trust & safety standards. Read our transparency report to learn more.
Kristen P
4 contributions
Sep 2023 • Family
Another satisfied customer from Friendly! I have very large feet for a woman - almost size 12 US (43 in EU), and finding shoes that fit properly is nearly impossible.
The reviews that we read for Friendly were glowing, and I'm here to tell you that they are well-deserved. After my initial measurements and design session, I went back three times for fittings. Make sure you allow enough time for this process! I bought three pairs, and none of the three fit perfectly the first time - all had to be widened, and some other changes were needed.
The ladies are very friendly (!), patient, and helpful with ample swatches, styles, and ipads. They know their shop is the best in town, so negotiating on price isn't happening.
It helped me to have some style ideas in mind ahead of time. I wanted some black, ankle high boots, and flat strappy sandals. I then got another pair that caught my eye, because they looked awesome.
Enjoy Hoi An, and see the ladies at Friendly as soon as you arrive! You'll be glad you did.
The reviews that we read for Friendly were glowing, and I'm here to tell you that they are well-deserved. After my initial measurements and design session, I went back three times for fittings. Make sure you allow enough time for this process! I bought three pairs, and none of the three fit perfectly the first time - all had to be widened, and some other changes were needed.
The ladies are very friendly (!), patient, and helpful with ample swatches, styles, and ipads. They know their shop is the best in town, so negotiating on price isn't happening.
It helped me to have some style ideas in mind ahead of time. I wanted some black, ankle high boots, and flat strappy sandals. I then got another pair that caught my eye, because they looked awesome.
Enjoy Hoi An, and see the ladies at Friendly as soon as you arrive! You'll be glad you did.
Written October 6, 2023
This review is the subjective opinion of a Tripadvisor member and not of Tripadvisor LLC. Tripadvisor performs checks on reviews as part of our industry-leading trust & safety standards. Read our transparency report to learn more.
Sourav Sen Gupta
Leuven, Belgium11 contributions
Jun 2022
We loved our time with the Friendly Shoe Shop in Hoi An. They make affordable shoes and bags within a short span of time, and is highly recommended if you are looking for bespoke pure leather shoes at a decent price point. The owner, Thong, is amazing in terms of her professionalism and commitment. The staff at the store are also helpful. You will go through an initial consultation session, where you may choose styles and materials from the numerous examples they have laid across their shop. Once your measurements are taken, it takes about 24-48 hours to get the first draft of your shoes. The first draft fit my wife perfectly, while mine took 2 more fittings. The staff patiently listened to all my concerns, and finally ended up making a completely new pair of shoes to my liking. Although I was nitpicking a little with my choice of style and fit, the final product was exactly what I wanted. It is a deal at the price point.
Written June 19, 2022
This review is the subjective opinion of a Tripadvisor member and not of Tripadvisor LLC. Tripadvisor performs checks on reviews as part of our industry-leading trust & safety standards. Read our transparency report to learn more.
Cory S
3 contributions
Dec 2022
Honestly, pretty disappointed in the shoes that I got. I ended up getting 2 pair, some dress shoes and some daily drivers. I haven't tested the dress shoes much beyond the initial fittings but the ones that I had hoped would be my daily drivers are a massive let down. Despite them being "custom" they feel pretty much off the shelf and don't fit overly-well. One of my feet is slightly bigger than the other and I can always tell as one foot has space and one doesn't. Since these were to be custom shoes I had hoped that this would not be the case as it would be made to measurements, but clearly the measurements were sort of just for show. The trim work around the sole is pretty sloppy as well. The biggest issue is that the sole is not sized correctly or isn't attached properly on one side as if I lean back my heal can feel the edge of the sole through the leather now that it has stretched a little big. For 100 dollars I could have gotten a pretty decent pair of shoes from the store in the US and they would have been made better. These are just not at all comfortable to wear. Pretty let down by the experience. I was able to try them on and they did adjust them but the issues didn't really start to become apparent until I wore them for a few days.
Written January 3, 2023
This review is the subjective opinion of a Tripadvisor member and not of Tripadvisor LLC. Tripadvisor performs checks on reviews as part of our industry-leading trust & safety standards. Read our transparency report to learn more.
BobbydkB
22 contributions
Oct 2022 • Couples
A really friendly place, if you dont have a special design in your mind there are lots of nice designs shown at the shop. We bought two pairs of sandals. As we where short in time and parts of the factory where flooded, Na offered us to send the shoes to our next stop but they were so quick that Na brought the shoes to our Hotel. The leather is really soft and they fit perfectly. Thank you so much.
Written October 14, 2022
This review is the subjective opinion of a Tripadvisor member and not of Tripadvisor LLC. Tripadvisor performs checks on reviews as part of our industry-leading trust & safety standards. Read our transparency report to learn more.
Rob S
4 contributions
Jan 2020 • Couples
Thanks to Phung for taking all the usual hassle out with great advice and enjoyable the shopping experience as much as product (in fact two!) I love at the end. By far the best quality shoes in Hoi An that fit like a glove and are a happy memory of an awesome trip.
Even better a 6 month guarantee for peace of mind that when I return to Australia they’ll look after me should anything happen (which I doubt will!).
Even better a 6 month guarantee for peace of mind that when I return to Australia they’ll look after me should anything happen (which I doubt will!).
Written January 5, 2020
This review is the subjective opinion of a Tripadvisor member and not of Tripadvisor LLC. Tripadvisor performs checks on reviews as part of our industry-leading trust & safety standards. Read our transparency report to learn more.
Hi,
Thank you for your friendly review!
Phuong is very happy to read you. We try our best every day to create perfect items for our customers, and we travel a lot to offer the best quality we can find.
Thank you for your kindness, we had a very good moment with you !
Feel free to contact us if you have any question.
Thank you for choosing Friendly Shop!
Written January 25, 2020
This response is the subjective opinion of the management representative and not of Tripadvisor LLC.
Luke I
1 contribution
Sep 2023 • Couples
HONG was very friendly, helpful and was able to accomodate our limited time in Hoi An. The leather quality on my brow Oxford shoes was great and HONG was able to mimic a design I was after with great attention to detail. The few alterations I requested were completed within the hour. I had a great experience at Friendly shoe shop and I will recommend it to friends and family coming to Hoi An.
Written September 21, 2023
This review is the subjective opinion of a Tripadvisor member and not of Tripadvisor LLC. Tripadvisor performs checks on reviews as part of our industry-leading trust & safety standards. Read our transparency report to learn more.
BronteBoy
Hoi An, Vietnam7 contributions
Jan 2020
Walked in off the street on spec and walked out 30 hours later with two brand new pair of made to measure shoes. Great service - not too pushy, they took a lot of care with the foot measurements and asked me to come back the next day when I would try on. If I wasn’t happy then they would adjust until they were just right. Came back the next day, one pair were perfect while the other seemed just a touch small. “No problem sir, we will adjust and you come back in two hours. Came back three hours later and sure enough the minor adjustment had been made and the shoes fitted like a glove. Well worth a look if you’re after a pair of made to measure shoes.
Written January 3, 2020
This review is the subjective opinion of a Tripadvisor member and not of Tripadvisor LLC. Tripadvisor performs checks on reviews as part of our industry-leading trust & safety standards. Read our transparency report to learn more.
Matt R
6 contributions
For men's dress shoes, can anyone give any information about how the sole is attached? Ie. Welted or glued? I'm guessing they don't use a goodyear welt, do they?
ffffff
Japan
I will stay at Hoian just one night.Would it be possible to order a pair of shoes?
Thong D
Hoi An, Vietnam23 contributions
Hi !
Thank you for your message.
We need one day to make the shoes, but you can come to choose the design, the leather and we will take the measurements. When the shoes will be ready we can send them to your country.
Feel free to contact us if you have any question.
Thank you !
What it the "average" cost of shoes.
Just standard let's say men's wing tip?
$40?
$25?
$70
ATC1952
Hoi An, Vietnam9 contributions
No easy answer to that one, depends on style, leather type/colour (uppers, soles, inside) many options offered.
Hi,
Can you make shoes with the orthotics already in the sole of the shoes?
Thanks!
Melanie
Joshua c
2 contributions
Not unless you sent them your orthotics.
Patrick L
Sydney, Australia26 contributions
Hi, I was wondering if you do orders over email. I was in your store about two years ago and would like to order additional pairs if that is possible.
Greg C
Thirroul, Australia63 contributions
I realise that it's some months since you asked this question but given that no-one has replied, I hope my answer helps. We've just got back from Hoi An. The bag show that is owned by the same people were happy to do email orders. They said the shoe shop will do the same. I can't give you their website address here because I'll be blocked by TripAdvisor. Just google their address and you'll find an "order online" tab. Postage for bags was about $19 Australian so I'd expect shoes to be a similar price. Good luck, Greg
Drew W
Darwin, Northern Territory, Australia9 contributions
Greetings, Can you make walking boots with sewn on soles you can replace when worn? .
I live in the tropics and glued on soles dissolve over time.
Rene L
Hanoi, Vietnam5 contributions
Yes, you can. Just explain clearly what you are after or even better come with a photo.
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Claim your listingFriendly Shoe Shop - All You Need to Know BEFORE You Go (2024)
Frequently Asked Questions about Friendly Shoe Shop
- Friendly Shoe Shop is open:
- Sun - Sat 8:30 AM - 9:00 PM
- Hotels near Friendly Shoe Shop:
- (0.03 mi) Pho Hoi I Hotel
- (0.14 mi) Villa Orchid Garden Riverside
- (0.07 mi) Grand Holiday Villa
- (0.18 mi) Ancient House Resort Hotel
- (0.17 mi) Hoi An Historic Hotel
- Restaurants near Friendly Shoe Shop:
- (0.02 mi) Samurai Kitchen
- (0.02 mi) Dudu Cafe
- (0.03 mi) Mrs. Thu Restaurant
- (0.03 mi) Miss Ly Cafe
- (0.03 mi) Vy Son Restaurant